Udaan ShopKirana acquisition strengthens India’s B2B FMCG commerce

Udaan Acquires ShopKirana in $88.5M All-Stock FMCG Deal

Strengthening India’s B2B Commerce Landscape On July 16, 2025, Indian B2B commerce leader Udaan announced its acquisition of ShopKirana, an FMCG supply chain startup, in an all-stock deal worth $88.5 million. This move signals Udaan’s strategy to cement its dominance ahead of its upcoming IPO. Why This Deal? ShopKirana’s strength lies in bridging FMCG brands…