Apple Eyes Perplexity Acquisition to Bolster AI Search
Introduction In late June, Apple reportedly held internal discussions about a Perplexity acquisition, signaling potential plans to integrate advanced generative AI into its software ecosystem and lessen reliance on external search providers. Background on Perplexity Perplexity is an AI-powered search engine startup known for combining concise answers with citations. Founded by ex-Y Combinator leaders, the…